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Laura Gavrilut

Meet the URBANAGE ambassadors: virtual guides for enhanced comfort for older citizens

Embark on an exciting venture into the world of URBANAGE innovation!


Picture this: Athens, March 2023 - a consortium meeting that sparked a revolution. We proudly introduced virtual personas as ambassadors, bringing to life the incredible URBANAGE solutions designed for the pilot regions of Santander, Helsinki, and Flanders.


Fast forward to today, and we're thrilled to share the captivating stories of Frans, the affable retiree from Ghent, on a quest for the perfect shady spot in the city to enjoy a hot summer day with a friend. Join Hanna, the dynamic planner in Helsinki, as she uncovers hidden issues for older citizens. Follow the journey of Antonio, the passionate urban planner in Santander, navigating priorities for age-friendly investments.


But wait, there's more excitement! Meet our newest star, local hero Eva from Ghent's Urban Planning Department. She's using cutting-edge URBANAGE tools like the Digital Twin environment, Feedback Map, and the Green Comfort Scenario Builder to revolutionise urban design. Watch as she connects with the older adult community, offering evidence-based solutions.



Our professionally crafted movies are more than just visuals – they're a well-balanced mix of background insight, humanising our personas, and animated demonstrations of URBANAGE solutions.


The result? A stunning showcase of innovation and a deeper understanding of the challenges and triumphs in our pilot regions.


The excitement is contagious, and we invite you to experience it yourself!


Check out the inspiring stories of Frans, Hanna, Antonio, and Eva – your guides to a future where URBANAGE transforms cities with charm and brilliance. Don't miss out on the revolution – explore the possibilities now!

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